Build pages around real services
Give each main service its own clear page when possible. Explain what you do, who it helps, and where the service is available.
Use helpful page titles and headings
Titles and headings should describe the page in natural language. Avoid repeating the same phrase everywhere or forcing keywords into every sentence.
Keep your business details consistent
Your name, phone number, address, and service area should match across your website and online listings. For local businesses, an accurate Google Business Profile also matters.
SEO takes time, but a clear and useful website gives search engines—and potential customers—a strong place to start.